In 2018, Brandhill Africa (Pty) Ltd partnered with Ziyaphenduka Marketing and Events Logistics in undertaking a number of projects that launched the Mpumalanga Liberation Heritage Route in the Gert Sibande District on behalf of the Mpumalanga Tourism and Parks Agency (MTPA). Although the programme was named after Pixley ka Isaka Seme, one of the founding fathers of the African National Congress in 1912, it also paid homage to the other struggle icons, who like Ka Isaka Seme, lived in the district – namely, Mahatma Gandhi, Gert Sibande and Saul Mkhize.
Project-led by one of the legendary music promoter, Bruce Kgapane, the programme’s projects included Hosting a music concert on 29 December 2018. The concert lined up artists such as Sipho Mabuse, Cassper Nyovest and Lady Zamar in Standerton.
The company’s key competencies were the programme’s concept development; marketing strategy development and implementation; media and public relations; hosting of the Pixley ka Isaka Seme Charity Golf. The company mobilised both print electronic media that gave extensive coverage to the programme (detailed consolidated reports are available on request). The highlight of the event was when the company tracked down Ka Isaka Seme’s descendants in a township outside Durban and flew them to attend the gala dinner in the evening when best golfers were awarded for their excellent performances.
The following are photos chronicling some of the events the company participated in: